Kulula celebrates it’s new Boeing with VIP’s!

In true kulula style, when it was time to celebrate the arrival of its newest plane, they came up with one of the coolest campaigns I’ve seen in SA in years.

Watch the video of what happened when they decided to surprise their “guests” at their inaugural flight.

The campaign managed to trend in SA within an hour of the surprised guests landing in Cape Town, which is pretty awesome. kulula proving once again that it is possible for brands to have a sense of humour.

 

DChetty

Dee Chetty is a South Africa- and India-educated web junkie. Focusing on strategy and new developments, Dee finds himself pushing the limits of innovation with his ideas. Dee loves open-source, mobile technologies and location-driven applications. He is an Apple fanboy & a die-hard Audi fan.

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