DChetty» Business

Audi Superbowl ad – Vampire killing A7 :)

DChetty — Fri, 03 Feb 2012 07:57:04 +0000

The Superbowl is the single most flamboyant media event of the sporting calendar with advertising spend being greater than that of the Olympics or the Soccer World Cup. In 2012, Audi will be taking a stab at all Twilight lovers with a brilliant ad campaign highlighting the effectiveness of its LED lights.

Here’s the the video:

Click here to view the embedded video.

Google tips for students!

DChetty — Mon, 16 Jan 2012 14:01:04 +0000

Google is the window to the internet and understanding how to use Google effectively is a very empowering skill to have. Here is an inforgraphic with just a few tips to enhance your Googling skills.

Google Currents – The Flipboard challenger!

DChetty — Fri, 09 Dec 2011 12:25:45 +0000

Google, reknown for launching disruptive services, have decided to go head to head with Flipboard & Zite and have announced the launch of Google Currents on both Andriod and Apple’s iOS platforms.

Aggregating 100′s of sites into a single app with a gorgeous design, making it simple to consume content.

Watch the video for Google Currents here:

Click here to view the embedded video.

Nando’s Last Dictator Standing ad!

DChetty — Mon, 28 Nov 2011 09:42:09 +0000

Nando’s “Last Dictator Standing” has been a brilliantly successful campaign from the Peri-Peri Chicken brand. The video has successfully managed to score posts from Huffington Post and TIME.com.

I was fortunate enough to score a link to my Nando’s “Secrecy Bill” campaign post from Time.com.

Check out the video of the Last Dictator Standing here:

Click here to view the embedded video.

A full list of other Nando’s campaign posts that I’ve done before can be found here.

MWEB fights for Naked ADSL! |Video

DChetty — Thu, 24 Nov 2011 09:17:54 +0000

MWEB has started a campaign for Naked ADSL and this is a cause that REALLY needs as much support as possible as it is currently corporate rape that Telkom is allowed to charge us for Telkom landline rentals for phone lines that we do not want in order to get access to ADSL line rentals.

The unbundling of these two products will be a huge saving to those who already have ADSL, but don’t use their landlines and also make ADSL more accessible to those who can not afford the combined cost of both the Telkom phone line and the ADSL line rentals.

This video by MWEB explains the entire issue:

Pledge your support for the movement by joining their Facebook campaign.

DISCLAIMER: I am an EX-employee of MWEB and currently have no relationship with them. This post is purely as a result of the fact that I completely support unbundling of ADSL line rentals and can not wait for Naked ADSL.

Samsung Galaxy S2 ad campaign mocks iPhone 4S!

DChetty — Thu, 24 Nov 2011 08:38:47 +0000

Samsung has launched an attack campaign on Apple with their latest mock advert which does not explicitly mention the iPhone 4S, but does a good job of ripping Apple fanboys.

I must admit, even though I’m a huge Apple fan, I quite like the ad from Samsung.

Click here to view the embedded video.

Zapiro on the secrecy bill!

DChetty — Thu, 24 Nov 2011 08:13:16 +0000

Zapiro’s latest political cartoon highlights the ANC, depicted here by Zuma with the shower on his head, and their secrecy bill campaign.

Nando’s react to the Secrecy Bill! #blackTuesday

DChetty — Tue, 22 Nov 2011 13:21:13 +0000

Nando’s reknowned for their tactical marketing leads the way in SA for witty ad campaigns. In reaction to the passing of a “Secrecy Bill” today being passed by parliament, the guys at Nando’s have released this brilliant print ad:

Check out some other brilliant ads from Nando’s here.

SMS usage infographic!

DChetty — Mon, 14 Nov 2011 08:05:13 +0000

Here’s a very cool infographic of global SMS usage data by MBAOnline, called Planet Text.

It includes some very cool stats on SMS usage like – 4.2 Billion ppl send texts which is about 5x the number of Facebook users and 4x the number of people that use Google monthly. 193 430 texts get sent per second globally, making it the worlds most widely used data service. Check out the pic below for more cool stats on SMS usage.

How to download iOS5.0.1 and update your iPad or iPhone!

DChetty — Thu, 10 Nov 2011 20:16:47 +0000

Apple has just released the latest update for iOS5 which is iOS5.0.1. It is available as an over the air update, which means that you don’t need to plug your iPhone or iPad into your laptop to get the update.

The total download size is 44MB, so I’d recommend doing the download via wifi, or via a data bundle.

To get the update, go to Settings > General > Software Update.

The update release notes are:

Fixes bugs affecting battery life
Adds Multitasking Gestures for original iPad
Resolves bugs with Documents in the Cloud
Improves voice recognition for Australian users using dictation

Here are the direct download links for the iOS 5.0.1 update.

Remember to use iTunes 10.5 to do the update.